What is the definition of Weapons Sales Pitch?

A 'weapons sales pitch' is like the salesperson at a toy store, but instead of toys, they're selling bullets, and instead of making kids happy, they're trying to make the world a safer place by selling guns. But here's the kicker: it's all a big, elaborate charade. They're trying to sell fear, but in a way that's as predictable as a bad joke.

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Example sentence: "I told you it was the best weapons sales pitch - because trust me, your only concern should be finding a decent ammo in the middle of nowhere."